Website Design for Bright Star Evaluations

Bright Star Evaluations contacted our studio looking for a new website design. After our consultation, it was determined that elevating the image and branding of their website would be vital to their company. Matching the image of their brand to their level of service would be crucial. As a growing company that provides evaluation services to children in schools, it was imperative to present a brand image of professionalism and deep knowledge. When we audited their prior website, we noticed a single page site, with only basic information about the brand and their employees, and a layout that hindered user experience.

Our first priority was to enrich and help expand on the information on their website, through a meeting with the client and reading through all available company information. We worked to write more copy about the company and the services they provide. Keeping in mind that Bright Star Evaluations is a new company that is looking to grow their business, we knew how important a professional website would be to achieving their long-term goals.

After expanding on their copy, we built out contact forms, making their client intake process easier for both potential clients and for the staff at Bright Star Evaluations. Frequently asked questions were important to help educate potential leads. New images, emphasizing the care and personal nature and attention of Bright Star Evaluations, was vital to helping show the quality services they provide. Our final task for Bright Star was a logo touch-up, harmonizing their look with their fresh, new website.